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These other links can either be PBNs, Guest Posts, or aged/high PA web 2’s like Blogger that still allow do-follow links. Now, to get the most benefit out of branded links you need to also use other high PA/TF do-follow links to pass rank and keyword relevance to the target page. It’s not money site content, but no one else is even coming close to building awesome links at scale like we do. We use over 10,000 words of unique tier 1 content each month to build the 50 links. The trick to building good brand links is adding plenty of content and media to the profiles or shared posts so that the links have a higher chance of being indexed by Google. Brand links do not use exact or partial match anchor text only a company name with or without some other keyword modifiers. Sometimes they are also just naked URLs instead of any anchor text. These links are very safe when used as branding or pillow links.īranding links are links that the anchor text is the brand name or brand name with modifier. These are free links available to anyone by creating profiles on the various platforms and sharing or posting content or media. Think of them as web 2 links, social profile links, edu links, gov links, media sharing links, content sharing links. How to Use Brand Links and Authority Placements for Best Results We recommend that you use partial-match and LSI keywords for your Authority Placement anchor text and use brand, company name or website URL for your branded links.īriefly, these links are commonly called brand links or pillow links and sometimes high DA links.
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